Google Analytics Articles

happy client after understanding differences between events and conversions

Conversions vs. Key Events in Google Analytics ...

Google Analytics 4 (GA4) introduced a shift in terminology, replacing "conversions" with "key events" While this might seem like a simple name change, it's important to understand the nuances between the...

Conversions vs. Key Events in Google Analytics ...

Google Analytics 4 (GA4) introduced a shift in terminology, replacing "conversions" with "key events" While this might seem like a simple name change, it's important to understand the nuances between the...